Sell Smart.

Sell Confidently.

Selling a home is one of the biggest financial and emotional decisions you’ll ever make. Success comes down to three key factors: how well your home shows, pricing it right, and how it’s marketed

The Art of

Selling Your Home

Selling a home is one of the biggest financial and emotional decisions you’ll ever make. Success comes down to three key factors: how well your home shows, pricing it right, and how it’s marketed. With Andrew McManamon and Signature Sotheby’s International Realty by your side, you’ll have a partner who combines local expertise with global reach to ensure your property gets the attention it deserves — no matter if it’s a 1-bedroom condo or a multi-million-dollar estate.

Get started

Marketing That

Moves Homes

There’s a common misconception that all real estate marketing is the same — but nothing could be further from the truth. Selling your home requires a strategic, multi-channel approach that goes beyond a sign in the yard or a quick listing.

Trend Forecasting

Our team boasts extensive expertise in real estate markets. We continually monitor trends, analyze data, and understand buyer behavior, ensuring your valuation reflects the latest market dynamics.

White-Glove Service

Your property receives individualized attention. We prioritize your goals, crafting strategies tailored precisely to your vision. Expect dedicated support throughout the valuation process, customized to your needs.

Innovative Marketing

We excel in presenting your property effectively. Utilizing modern marketing strategies, we highlight its strengths through professional visuals and targeted campaigns, maximizing its appeal to potential buyers.

The Best Marketing Wins

“Lifestyle marketing videos create a way of life in a home that couldn’t be seen by pictures alone.”— Andrew McManamon

There’s a big misconception in real estate — that every agent sells homes the same way. It’s easy to think that when most agents charge a similar commission, but the truth couldn’t be more different. Selling a home isn’t just about throwing a sign in the yard, snapping a few outdated photos on a Motorola flip phone, and hoping an open house will do the trick. There’s a real strategy behind an effective sale — one that blends storytelling, emotion, and data to get your home the attention (and offers) it deserves.

That’s where Andrew’s approach sets itself apart. He doesn’t just market homes; he markets lifestyles. Through cinematic, story-driven marketing videos, potential buyers don’t just see your home — they feel what it’s like to live there. They can picture the morning light spilling through the kitchen window, kids playing in the backyard, or the peace of winding down by the fireplace after a long Michigan winter day. It’s that emotional connection that inspires action — and that’s something pictures alone can’t achieve.

Working with Andrew and Sotheby’s International Realty means having a professional who combines the power of world-class marketing with local Michigan expertise. It’s about elevating your listing beyond the basics and telling the story your home deserves to tell.

If you’re thinking about selling, do yourself a favor — don’t settle for the bare minimum. Shop around, ask questions, and see how a strategic, creative approach can make all the difference. When you’re ready, Andrew would be happy to walk you through how his marketing plan works and why it consistently helps his clients sell faster, smoother, and for top dollar.

His comprehensive marketing plan includes:

How To Prepare Your Home For Sale (Seasonally)
A Comprehensive Marketing Strategy
Professional Marketing Materials & Platforms
How Social Media Is Leveraged Effectively
Engaging The Sotheby’s Global Network
Open House Plan & Execution
Traditional Marketing Methods That Still Work
Targeted Email Marketing Campaigns
Lifestyle Marketing Videos That Tell Your Home’s Story

Whether it’s a charming starter home or a luxury lakefront estate, every property has a story — and Andrew’s mission is to make sure yours is told beautifully, powerfully, and to the right audience.

Request More Information

When It Comes To Selling Your Home

There’s truly three factors that get the job done: how well the home shows, the price, and of course, how it’s advertised and marketed.

Putting your property on the market to sell is nothing less than a massive decision, so it’s crucial to be as prepared as possible, as well as have the right real estate professional by your side.

Working with Andrew, your real estate experience will be filled with trust, professionalism and integrity. No one will work smarter, harder and give you the best overall experience.

Your home deserves to be showcased to the world, it doesn’t matter if it’s a multi-million-dollar property or a 1-bedroom condo, let Andrew and Signature Sotheby’s international Realty show you what he can do.

Learn More

A global connection

Sotheby's International Realty - Only one network of agents represents the longest standing tastemaker in the world. In the spirit of innovation, an exceptional luxury real estate company bearing the Sotheby’s name was launched in 1976. Beyond the beautiful properties and the personal touch of our agents, only one brand can deliver a lifestyle that caters to you. With a network of homes for sale worldwide, our website lets you search property listings globally, and includes a large inventory of luxury homes for sale, including houses, condos, townhomes, villas, and more.

1,100

Offices Worldwide

84

Countries & Territories

26,100

Sales Associates

Property Distribution

Signature Sotheby’s International Realty’s global property marketing partners include the most authoritative news, lifestyle and financial voices, as well as real estate-centered websites. Additionally, once a home is showcased on sothebysrealty.com, it is exclusively marketed on more than 100 Sotheby’s International Realty affiliate websites around the world. Results are measured with a variety of analytics and reporting tools, which enable sales associates and clients to refine a marketing campaign’s impact.

Tradition | Expertise | Innovation

Learn More

Michigan Home Seller Guide

Sell your home the right way

If you're looking to sell a home, this guide will cover everything you need and more! Whether you're selling your first home or your fifteenth, you can surely take some value away from this digital guide.

Download

A Seamless

Selling Experience

Working with Andrew means working with a professional who values trust, integrity, and results. From the first consultation to the final closing, his focus is on making the selling process as smooth and rewarding as possible. Andrew’s dedication ensures your home is not only seen, but seen in the best possible light, attracting qualified buyers and achieving the results you deserve.

Get Started

Expertise in the

Local Market

Andrew McManamon knows Michigan — every region, every community, and every market trend. With years of experience guiding buyers and sellers across the state, he has a unique perspective on local neighborhoods, pricing strategies, and lifestyle factors that make each area special. Whether you’re navigating Detroit’s vibrant urban core, the charming lakeside towns, or the scenic Upper Peninsula, Andrew provides insights that only a true Michigan expert can offer.

His statewide knowledge allows him to tailor strategies to each client’s needs, whether it’s maximizing a home’s value, finding the perfect relocation area, or understanding emerging market trends. By combining local expertise with Sotheby’s International Realty’s global reach, Andrew ensures that your property or home search is informed, strategic, and results-driven.

Get started

In the Words of our Clients

Success Stories

"Andrew is very knowledgeable and helped me navigate this process clearly and efficiently"

"Andrew provided excellent service in the sale of five homes in the Detroit area over the past few years. His expertise was consistently valuable throughout these transactions. We encountered several challenging situations, including managing a squat…

"Compassionate, Professional, and Exceptionally Skilled — Andrew is the Realtor You Want on Your Side I recently worked with Andrew to sell my 85-year-old parents’ home on Lake Ponemah in Fenton—where they had lived for over 53 years. As a Realtor my… self, based in Texas, I know the importance of having a professional you can trust—especially when you’re managing something this emotional from across the country. Not knowing where to start, I turned to YouTube and came across Andrew’s channel. His calm, knowledgeable demeanor immediately stood out. I sent him a text with a brief introduction, and within 15 minutes, he called me back. From that first conversation, I felt confident we had found the right person. We arranged to meet at the property before Thanksgiving. Not only was Andrew punctual, but he took the time to drive around the neighborhood beforehand to get a true sense of the area. During our walkthrough, he really listened to our needs and concerns, then came up with a smart and thoughtful marketing plan that began before the home ever hit the MLS. By April, we were ready to go live. Thanks to Andrew’s preparation and strategy, the very first person who toured the home made an offer—and Andrew negotiated everything we hoped for: our asking price, a fast close, no need to empty the house beforehand, and even two additional weeks to stay post-closing so we could hold an estate sale and move out comfortably. One of the most impressive parts of the transaction was when the home went through the appraisal process. The appraiser had difficulty justifying the price based on comparables—but Andrew stepped in with market insights and supporting data that helped justify the value. As a result, we secured our full asking price—higher than we expected—for the very first offer. Throughout the entire process, Andrew was responsive, respectful, and completely dependable. He never left me wondering what was happening. His professionalism, market insight, and communication skills made a deeply emotional and potentially stressful situation smooth and manageable. If you’re looking for someone who is trustworthy, experienced, and genuinely cares—whether you’re local or supporting family from afar—I cannot recommend Andrew highly enough. He was a true partner through every step of this transition."

"Andrew McManamon has a gift for this. My wife and I were looking for houses in two very different parts of metro Detroit. That made a couple of realtors balk, but not Andrew. He was more than happy to help us cast a wide net. He knows a lot about the…

read all

Ready to take

The next step?

Not sure if now's the right time to buy or sell? Need a reliable contractor? We would love to get to know more about you and your needs! Feel free to use any of the options here to get in contact with us!

Let's Talk About Your Goals